Know where you rank, what changed, and what to fix first.

SEO Kit crawls your sites on a schedule, joins every page with its Google clicks, tracks your rankings and checks whether ChatGPT, Perplexity, Gemini and Claude recommend you. Every number comes with what it’s compared against, every finding with the traffic at stake.

We’re opening in small groups. Free to join, no commitment.

Tracked keywords, this week against last week log scale of Google positions
Top 3 Page 1 Page 2 and beyond
seo monitoring tool#4
rank tracker#9
broken link checker#11
schema validator#22
website crawler#17
sitemap checker#6
technical seo audit#38
seo kit#1
Works with

Is the site healthy?

Scheduled crawls check every page, and monitoring watches the important ones in between.

Technical audit
About 100 checks per page: titles, canonicals, redirects, structured data, hreflang, accessibility, security headers.
Every crawl compared
What appeared, what got fixed and which titles, canonicals or robots rules changed since the last crawl.
Uptime and robots.txt
Home page and key pages checked on an interval you set, plus robots.txt, sitemaps and TLS certificates.
Core Web Vitals
LCP, INP and CLS from Google’s field data and Lighthouse, per page and over time.
Site structure
Internal link graph, orphan pages, redirect chains, duplicates and sitemap gaps.
Alerts
Slack, Discord or ntfy messages when a page breaks, turns noindex or drops out of the top 100.

How is search traffic doing?

Your own Search Console and analytics data, every number set against the period before.

Search Console built in
Clicks, impressions, CTR and position per page and query, synced daily.
Website analytics
Visits, sources and goals from Plausible, including visitors sent by AI assistants.
Traffic drops explained
When clicks fall, an e-mail names the pages and queries that lost them and the likely cause.
Change impact
Clicks per day before and after each title, content or robots change a crawl detected.

Where do we stand against competitors?

Rankings, keywords and links across the whole market, refreshed on a schedule.

Rank tracking
Positions, SERP features and share of voice per keyword, with tracked competitors in the same check.
Keyword gap and top pages
What competitors rank for that you don’t, and which of their pages earn the most traffic.
Keyword research
Topic ideas grouped into clusters with an opportunity score, compared across up to five markets.
Backlinks and link gap
Referring domains gained and lost, and the sites that link to competitors but not to you.
Web mentions
Who writes about your brand, in what tone, and which of them haven’t linked yet.

Do AI assistants recommend us?

Search now happens in chat answers too, so SEO Kit asks them.

AI visibility
Your prompts sent to ChatGPT, Perplexity, Gemini and Claude: whether they name you, in which order, and which sources they cite.
AI Overviews
Which tracked keywords show an AI Overview, and whether it cites your pages or a competitor’s.
Mentions in AI answers
How often each assistant mentions your domain against your competitors, and the questions behind it.
Ready for AI crawlers
Checks for blocked AI bots, a broken or missing llms.txt, and content that only appears after JavaScript runs.

What should we do next?

Findings ranked by the search traffic they put at risk, not by how many pages they affect.

Action plan
One ordered list of fixes and quick wins, each with the clicks at stake.
Quick wins
Queries just outside the top 3, results with an unusually low CTR, and 404s that still get traffic.
Fix instructions
Step-by-step fixes per finding, written for your page and its markup.
Content briefs
Outline, questions to answer and competing pages for a keyword before you write.

Built for a team and its clients

One account holds every site you look after.

Teams and roles
Admins, editors and viewers per team; viewers see everything and change nothing.
Scheduled PDF reports
What changed, what broke and what to fix, mailed weekly or monthly to whoever needs it.
Portfolio overview
Clicks, errors and rankings of every site on one page.
CSV export
Pages, findings, keywords and backlinks as spreadsheets.

Get early access

We’re letting people in a group at a time, so we can help everyone set up their sites. Tell us a little about yours and we’ll write when it’s your turn.

We only use your e-mail to tell you when SEO Kit opens for you.

Questions

When can I start?

We’re opening SEO Kit in small groups, so we can help each new team set it up. Everyone on the waitlist hears from us by e-mail when it’s their turn.

What will it cost?

We’ll publish pricing before the first group gets access. Joining the waitlist is free and doesn’t commit you to anything.

Which AI assistants does it check?

ChatGPT, Perplexity, Gemini and Claude, plus the AI Overviews in Google’s results.

Can my team or clients use it?

Yes. Put websites in a team and invite people as admin, editor or viewer. Reports go out as PDF by e-mail on a schedule, and every table exports to CSV.

How big can a site be?

A crawl covers up to 100,000 pages. Each website has its own crawl and refresh schedule.

What do you do with my e-mail address?

We only use it to tell you when SEO Kit opens for you. No newsletter, no sharing. Reply to any of our e-mails and we delete it.

Be among the first to try it.

Once you’re in, add a site and connect Search Console: the first crawl starts right away. Findings, broken pages and clicks show up as soon as it finishes.